There is something all wildlife photographers need to stop doing on social media!

People post an image that they took because they liked it and they wanted to share it but then they start the sentence with something like “This might not be the best image but…”

Stop apologising for your work!!

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The only thing that matters is that YOU like the images you create!

If you like your image, and you really should cause it’s yours, then process it as best you can, put it our there and post it to your favourite social platform and then let people decide for themselves whether they like it or not.

If you start apologising for an image before people have even seen it you are not only helping them make their own decision as to whether they like it or not but you come across as an artist who does not really believe in their own work. Surely you do and you believe in your own work?

Andy Warhol said “Don’t think about making art, just get it done. Let everyone else decide if it’s good or bad, whether they love it or hate it. While they are deciding, make even more art.”

You should be doing the same thing with your wildlife images. If you think a particular image it too shitty to put out there, just don’t.

But do not put something out there and then say sorry for it.

Psychologically and creatively this is not conducive to your making great images.

Stop apologising for your work!!

Create images that speak to you because that’s the only thing that’s important!



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